The grueling journey began 9 June in a torrential downpour so wet and cold that the cyclists riding on behalf of The British Asian Trust and two other charities couldn’t see the road ahead and lost all feeling in their fingers.
By the time they finished – 250 miles and three days later, the sun was shining and their colleagues at AG Barr in Cumbernauld, Scotland were out in force to congratulate them.
Starting in Bolton, England, the demanding IRN-Man Cycle Ride required 7 hours of cycling a day and climbs as high as 1,300 feet.
“We just had to put our heads down and grit our teeth,” said cyclist Mark Noble, Assistant Brand Manager at Rubicon, the UK’s number one Exotic Juice Drink. “Everyone enjoyed it once we got through the bad weather.” Rubicon is a Trust Corporate Partner.
“I was delighted to be able to do it. It’s a good feeling knowing what you have achieved and that it is supporting a great cause. I chose to ride for The British Asian Trust because of the amazing work it does, both in the UK and in South Asia,” said Mark. “Hearing about all the great stuff the Trust does makes our cycling efforts worthwhile!”
The IRN-Man Cycle Team of 20 aims to raise £10k for three charities. Riding specifically for The British Asian Trust were Mark Noble, Julie Barr, Ben Anderson and Ed Chilcott.
Rubicon Brand Group Manager Ben Anderson has worked in India. “I’ve seen the effect poverty has on communities there,” he said. “I’ve also been lucky enough to experience the amazing spirit and hospitality those same people extend to visitors. The British Asian Trust does amazing work both in South Asia to help these communities fight the effects of poverty, and also helps Asian communities in the UK,” he said.
Trust Executive Director Hitan Mehta said:
“The IRN-Man Cycle Team pulled out all the stops to support our work in South Asia. We are extremely grateful for their energy, enthusiasm and support.”
You can support the The IRN-Man Cycle Team here.
